What does vase life refer to in the context of cut flowers?

Vase life refers specifically to the length of time that cut flowers remain in good condition and retain their aesthetic appeal after they have been delivered to the customer. This concept is crucial for both florists and consumers, as it impacts customer satisfaction and sales. Flowers with a longer vase life offer more value, as they can be enjoyed for an extended period before wilting.

In this context, understanding vase life helps professionals select and care for flowers in a way that maximizes their longevity. While the other options touch on related aspects of floral life cycles, they do not focus on the post-delivery lifespan of cut flowers. For instance, the time from cutting to sale is about handling and logistics rather than the flowers' longevity in a vase, the blooming period pertains to the growth phase of the flowers before being cut, and the duration of a display refers more to how long a flower arrangement is showcased rather than its effective life in a vase. Therefore, the emphasis on the post-delivery performance of the flowers distinctly defines the concept of vase life.